Ph.D., Marketing,
Temple University, 2002, Philadelphia, PA
M.Ed., Recreation Management,
Temple University, 1991, Philadelphia, PA
M.A., Geography and Urban Studies,
Temple University, 1988, Philadelphia, PA
• MKTG 445 - Global Marketing, Penn State Abington
• MKTG 301 - Principles of Marketing
• MKTG 330 - Consumer Behavior
• MKTG 342 - Marketing Research
Other teaching interests – Sustainable Marketing, Marketing Ethics, Marketing and Society
Corporate Social Responsibility, Marketing Ethics, Environmental Consumerism, Bottom of the Pyramid, Sustainability
• Gupta, Shruti “A literature review of compulsive buying – A marketing perspective” forthcoming in 2013, Journal of Applied Business and Economics
• Gupta, Shruti (2011). “Consumer Stakeholder View of Corporate Social Responsibility: A comparative analysis from U.S. and India” Social Responsibility Journal. Volume 7, Issue 3, pgs. 363-380
• Gupta, Shruti, Julie Pirsch and Tulay Girard (2010). “An Empirical Examination of a Multinational Ethical Dilemma: The Issue of Child Labor”, Journal of Global Marketing. Volume 23, Issue 4, pgs. 288-305.
• Gupta, Shruti and Denise T. Ogden (2009). “To Buy or Not to Buy – A Social Dilemma Perspective on Green Buying”, The Journal of Consumer Marketing, Volume 26, Issue 6, pgs. 378-393.
• Gupta, Shruti and Julie Pirsch (2008). “The Influence of a Retailer’s Corporate Social Responsibility on Re-conceptualizing Store Image” Journal of Retailing and Consumer Services, Volume 15, Issue 6, pages 516-526.
• Pirsch, Julie; Shruti Gupta and Stacy Landreth (2007). “A Framework for Understanding Corporate Social Responsibility Programs as a Continuum,” Journal of Business Ethics, Volume 70, pages 125-140.
• Gupta, Shruti and Julie Pirsch (2006). “The Company-Cause-Customer Fit Decision in Cause-Related Marketing,” Journal of Consumer Marketing, Volume 23 (Fall/Winter), pages 314-326.
*** “Highly Commended Paper” ***
• Gupta, Shruti and Julie Pirsch (2006). “A Taxonomy of Cause-Related Marketing Research: Current Findings and Future Research Directions,” Journal of Nonprofit & Public Sector Marketing, Volume 15, Issue 1/2, pages 25-43.
• Deckop, John, R.; Kimberly K. Merriman and Shruti Gupta (2006). “The Effect of CEO Pay Structure on Corporate Social Performance,” Journal of Management, Volume 32, Number 3, pages 329-342.
• Penn State Abington Scholar Award - 2011
• 2009 Research Excellence Award from the Center for Global Leadership, Villanova University, Villanova, Pennsylvania for working paper: “An empirical examination of a multinational ethical dilemma: The issue of child labor,” Shruti Gupta, Julie Pirsch, & Tulay Girard
• 2007 Highly Commended Paper selected by the editorial team at the Journal of Consumer Marketing
• 2006 Research Excellence Award from the Center for Responsible Leadership and Governance, Villanova University, Villanova, Pennsylvania for working paper: Gupta, Shruti and Julie Pirsch "Consumer Stakeholder Pressure at Home: An Incentive for Multinationals to Act Socially Responsible Overseas"
• 2005-2006, 2012-13 PSU Abington Faculty Development Grant
• 2005-06, 2006-07, 2008-09, 2009-10, 2010-11, 2011-12, 2012-13 Rubin Endowment at PSU Abington
• 2005-06, 2006-07, 2007-08, 2008-09, 2010-11, 2011-12, 2012-13 Dr. Samuel and Karen Steinberg Faculty Assistance Endowment in Business at PSU Abington